Hot Off the Press

Tired of your website falling flat? Here are 3 must-haves every homepage needs to actually do its job, without the fluff.

Drone content isn’t just pretty, it’s strategic. Learn when drone footage is worth it, how it helps service-based brands, and how to get the most from it.

Is your website ready for 2025? Here’s what to update, what to ditch, and how to make your site work harder with strategy, clarity, and style.

Here's why taking time to work ON your business (not just in it) can lead to better growth, clarity, and sustainability for your brand and website strategy.

Your work is top-tier—but does your brand show it? Here's how to spot the disconnect and elevate your business with clarity, consistency, and confidence.

​​We’re always looking for new ways to help service-based businesses stand out—and our latest offering takes that to new heights (literally).

Freebies aren’t just a nice-to-have—they’re a smart way to grow your list, build trust, and connect with clients. Learn how (and grab yours here).

A beautiful website is great—but if it’s not converting visitors into actual inquiries or bookings, what’s the point? When we talk about websites that convert, we’re not talking about flashy animations or trend-chasing layouts. We’re talking about sites that guide your audience seamlessly toward action. Ones that don’t just look good—but work hard.

We launched Website-in-a-Week to serve fast-moving, budget-conscious clients. Here’s why we decided to pause it—and what it taught us about staying in our lane (on purpose).

Because your DIY logo isn’t cutting it. See an example of how semi-custom brand kits help small businesses look polished, professional, and totally on-brand—without the higher custom price tag.

As we hit year four of Lume, we realized our old site just wasn’t doing us justice anymore. Our services had evolved, our portfolio had grown, and our brand voice had really found its stride. But our website? It still looked like day one. So we hit refresh. Hard. In this blog, we’re giving you a behind-the-scenes look at why it was time for a change, how we approached our redesign, and what the new Lume site says about who we are now.

If your website copy feels flat, it might be your brand voice. Here's how to inject clarity, confidence, and personality into your words.

Build a brand that looks as legit as your business. We create strategic, personality-packed branding for service providers who are ready to grow and stand out.

From branding and website design to creative extras—we help service-based businesses show up clearly, confidently, and consistently, every time.