What is a Semi-Custom Brand Kit

February 15, 2025

Spoiler alert: it’s not a generic logo slapped on a business card template and called a day. 🙃


At Lume Creative, our Semi-Custom Brand Kits are designed for small business owners who are ready to level up their look—without going all-in on a fully custom branding package (yet). It’s that sweet spot between done-for-you and completely one-of-a-kind: intentional design, beautiful assets, and just enough flexibility to make it feel like you.

No cookie-cutter vibes here. Just smart, stylish branding that helps your business look as legit as it actually is. 💁‍♀️

Why Our semi-custom Brand Kits are Perfect for Small businesses

You get designer-level branding (without the designer price tag)

These aren’t random templates we tossed together. Each kit is thoughtfully created by a real human (hi 👋), with a focus on style, strategy, and flexibility. You choose the one that fits your vibe—we’ll personalize it with your business name and colour palette.


It’s that “Wow, you look so put-together!” kind of branding...without the full custom price tag.

It actually feels like you

You’re not generic, and your brand shouldn’t be either. Whether you're drawn to warm neutrals, bold colours, or something in between, we’ll tailor the look to match your style. Choose from one of our curated palettes, or send us your inspo (yes, a Pinterest board or your go-to café aesthetic totally counts ☕👟). We’re flexible, and yes, we love a mood board.

You get everything you need to look polished

Primary logo, secondary logo, submarks, social graphics, the full suite. We’ll also include a clear, no-jargon brand guide so you actually know how to use what we give you. Fonts, colour codes, file formats, it’s all in there, broken down and easy to follow.


So when someone says, “Wow, who did your branding?” you won’t have to scramble. You’ll be ready. 😎

It’s quick, clear, and totally doable

No endless revision loops or unclear timelines. Once you’ve picked your kit and we’ve made it yours, you’ll get your complete files delivered and ready to launch. You can start showing off your refreshed brand in days—not months.

A Few Faves From Our Semi-Custom Collection 💕

Need a little inspiration? Here are five of our favourite kits that are already making small businesses look real good. Click to explore the full vibe—and see what’s possible for yours.

Warm, playful, and full of feel-good vibes

Sunshine Crew semi-custom kit

Sunshine Crew is all about effortless charm—with sun-drenched tones and a laid-back, retro-inspired logo that brings major boho energy. It’s perfect for small businesses that want to feel approachable, authentic, and totally unfiltered (in the best way). Think creative studios, lifestyle brands, or service pros with a free-spirited twist.

Explore the Sunshine Crew Kit

Confident, stylish, and seriously eye-catching

Magnolia Semi-Custom Kit

With bold colours and a touch of retro glam, Magnolia brings the kind of energy that turns heads and builds instant brand confidence. It’s perfect for brands that want to feel unapologetically feminine while still looking sharp and professional. The playful-yet-polished vibe makes it a great fit for creatives, coaches, and anyone who’s not afraid to stand out.

Explore the Magnolia Kit

Soft, elegant, and effortlessly elevated

Lace & Linen Semi-Custom Kit

Lace and Linen blends modern neutrals with graceful typography to create a romantic, editorial look that feels timeless—never trendy. It’s the go-to choice for brands that want to exude calm confidence and quiet luxury. Perfect for photographers, event pros, or anyone whose work is all about beauty in the details.

Explore the Lace & Linen kit

Playful, pastel, and full of personality

Peach Snaps Semi-Custom Kit

Peach Snaps brings a fresh, feel-good vibe with soft tones and retro-inspired fonts that are equal parts fun and functional. It’s perfect for brands that don’t take themselves too seriously but still want to show up polished and intentional. Think creatives, wellness brands, or anyone ready to lead with charm and confidence.

Explore the Peach Snaps Kit

Grounded, timeless, and just the right amount of rugged

Rise & Grind Semi-Custom Kit

Rise & Grind pairs deep, earthy tones with vintage-inspired design to create a brand presence that feels handcrafted and intentional. It’s a perfect match for artisan makers, cafés, or service-based businesses that value substance, story, and style. Classic, but never boring—this one knows how to make an impression.

Explore the rise & grind kit

Your brand deserves to look as legit as your biz actually is.

Our Semi-Custom Brand Kits are a one-time investment that helps you stand out, feel confident, and look the part—online and off.


💼 Professional, personalized design
📦 Ready-to-use files and assets
💸 One flat fee with no hidden costs

Curious? We’d love to chat.

Discover all our Semi-custom brand kits

craving more?

WE LOVE THAT FOR YOU.

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